About Al-Hida
A tradition worth wearing
Attar is one of the oldest forms of perfume. We are here to share it, pure and simple.
Who We Are
Rooted in heritage
Al-Hida was born from a love of attar: the concentrated, oil-based fragrances that have been treasured across India and the Arab world for centuries.
We believe a good fragrance should be honest. That's why our roll-ons are alcohol-free, gentle on skin, and blended to last through the day without fading.
From classic Ruh Gulab and Majmua to rich Oudh Al Hind and modern inspired blends, every attar in our collection is chosen with care.
Our Promise
What you can expect
Purity
Oil-based attars with no alcohol, made to sit softly on the skin.
Convenience
Handy roll-on bottles that slip into a pocket or bag. Apply anywhere, anytime.
Personal Service
Not sure what to pick? Message us and we'll help you find your scent.
Explore the collection
More than fifty attar roll-ons, from classic to contemporary.
View Catalogue